270net Blog
The time of building your business by word of mouth has come and gone. Once used mainly for restaurants and hotels, checking online reviews before hiring anyone has now become commonplace. Businesses from nearly all industries – lawyers, home improvement, boutique clothing – can benefit from soliciting and displaying online reviews. Whether you’re an online reviewing novice or you’re looking to increase your business’s reviews, here are 6 things you can do to gain more online reviews: #1 Set up profiles on multiple platforms These days, there are almost as many ways to review a business as there are businesses….
In 270net’s two decades of designing websites, we’ve answered a lot of questions pertaining to web design and how our services can help your company. We want to help you understand the web design process and how we aim to help you navigate it. Today, we will tackle 7 of the most common questions we get about web design. 1. Why do you use WordPress? Today, WordPress powers over 25% of websites, and for good reason. It’s an open source content management system (CMS) that allows a user to easily edit website content without having to know any coding. Being…
It’s widely known that LinkedIn is the online place to be for job-seekers and networkers. A grown-up version of Facebook, LinkedIn allows employees and potential employees to showcase their best work and highest-quality skills in the hopes of attracting that perfect employment match. It allows people to connect with former co-workers and college roommates to whom they might not want to give the full, unfiltered social media access of Facebook, to make new connections, and to get seen on a professional level. With over 133 million users in the United States and 106 million active monthly users, LinkedIn is growing rapidly…
It seems ironic to write a TechTalk piece on how to avoid the distraction of technology, but just stick with me for a moment. As with most things in life, moderation is key. In my experience, technology has the potential to hugely increase productivity and efficiency, and at the same time, seemingly decrease productivity and efficiently if I let it run wild. Here are a few of my favorite techniques and methods I’ve learned from others to maximize benefits and decrease distractions with a few of our most common tech items. Try Out “Do Not Disturb” Mode If you are…
After reading last week’s post from Michael, you know websites occasionally need an upgrade, whether it’s a visual face lift or a behind-the-scenes technology update. If you haven’t read 6 Signs Your Website Needs an Upgrade, go check it out. Yes, now. I’ll be here when you get back. We recommend revisiting your website every 2-3 years to make sure you are taking full advantage of what your website can do for your business. The August launches did a little of both – we improved the design and made sure they were running on the latest, stable platform. W.A. Tolbard…
Websites are like cars… sometimes. When your car isn’t working, the best thing to do is take to it a professional. When your oil needs a change, you can do it yourself, but your mechanic knows all the details – what oil to use, when to recommend another oil change, etc. Unlike cars, websites don’t have a nice dash with lights that turn on when something isn’t working. Here are 6 signs to help you determine if you’re due for a website upgrade or redesign: #1: Your Website Doesn’t Accurately Reflect your Brand/Company Anymore Is your website 5 years or…
Occasionally we are confronted with the following situation: Client A has a recently redesigned website but it’s not ranking well (or at all) in search engines (see the MTBW project below). 270net-built templates are inherently SEO-friendly. And, the design team works very closely with our digital marketing team to make sure it stays that way. If your website isn’t ranking where you want it to, give us a call – we can probably help you out. Playground Specialists www.playspec.com Want to turn that vacant lot into a great play area for kids? Is your playground equipment old and rickety? You…
Oh yes, you read that right. Email etiquette is a real and very important thing in 2017, which is interesting since emails are so common and often very casual. As a result many of the most important “rules” are the ones most often broken. I have compiled a list of five of the most frequent offenders for your reading pleasure: DON’T USE ALL CAPS – Typing in all capital letters is perceived as yelling or shouting, so (unless shouting is your goal) avoid the CAPS LOCK key at all costs. On a related note, typing in all small case…
It’s amazing the things that can be done online: banking, job applications, connecting with every acquaintance from your entire life… and that’s just the beginning. As incredible as that list is, this is also the list of things anyone could have access to if they simply figure out or find your passwords. The bad news is that well over half of us use the same password for most, if not all, of the websites we use. It is essentially the key to our life. While I do not recommend this, the good news is that there are lots of ways…
Summer has officially started – school’s out, we’re consistently hitting 90 degrees, humidity is through the roof (thanks, Maryland). We were able to squeak out a few new website redesigns in the month of June. While our design team loves to come up with new and exciting website concepts from scratch, we can also just as easily re-conceive your current look into something more modern and on-brand. Redesigning your website doesn’t always have to mean something brand new – like in the case of our client Royal Greens (read more about their project below). Check out our June launches. I’ll…