270net Blog

Posts Tagged ‘local seo’

Getting Started with Digital Marketing: Where Do I Add My Keywords?

You’ve decided to try doing your business’s digital marketing on your own. Congratulations! You’re putting your hands in one of the best, most effective ways (besides having a great offer and providing killer customer service) to improve your business. The first step to handling your own SEO is to choose your target keywords. We’ve given you a great tutorial on choosing the best keywords for your business here. Go ahead and go read it. We’ll wait. Now that you’ve chosen what keywords and geolocations you’re going to target, you need to make sure those keywords are reflected on your website… Read More about Getting Started with Digital Marketing: Where Do I Add My Keywords?»

Small Business SEO: Optimizing Your Google My Business Page

Your Google My Business listing is among the most important first steps you can make in creating your digital footprint. Claiming and optimizing this listing means your potential customers can find you much more easily than if you relied simply on your website. Google recently added several updates to its Google My Business listings that offer local businesses that take advantage of them the opportunity to stand out from the crowd of competitors. Here are 6 Google My Business updates you need to know:  Service Listings Inside your general Google My Business listing, under Information, you now have the option to… Read More about Small Business SEO: Optimizing Your Google My Business Page»

What is Local SEO?

Local SEO, or Search Engine Optimization, is the process of ranking in the search results of major search engines, based on geo-modified keywords. It is becoming a common practice today for digital marketers, as it has been found that a majority of people are making searches that are specific to their location. This practice can be very effective for local businesses looking to target customers in their area. For example, here at 270net Technologies, some local keywords we want to rank for include “Internet Marketing in Frederick, MD” or “Website Design in Maryland”. The local modification of these keywords makes… Read More about What is Local SEO?»